
The UK's Best Holiday Resorts
Rated number one by Which? readers for the third consecutive time.
For the third survey running, Which? readers have rated Potters Resorts the best holiday resorts in the UK. Needless to say, we're celebrating! And most importantly, we're inviting you to come and enjoy Potters.
If you've yet to discover us, now's the perfect time, with some extra special savings on breaks throughout the rest of the year. And if you've been to Potters before, you'll know just how good a Fully Inclusive break is. We'd love to welcome you back to celebrate with us, relax, and enjoy everything Which? members rated top-notch about Potters.
Tap the button below to get your invite to Potters and unlock your 2026 savings.
Why Which? Readers Rated Us So Highly
The Which? survey asked guests to rate everything from the welcome at reception to the show in the theatre. Potters came away with a customer score of 83%, the highest of any UK holiday park or resort in the 2026 survey. Here's what went into it, and what's waiting for you at Potters!

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

83% Customer Score
The highest of any UK holiday park or resort in the 2026 Which? survey, and Which? Recommended Provider status to go with it.

Food & Drink
Breakfast, lunch, a three-course dinner and a late night dish on every full day, with menus that change daily. All your drinks are included too, from arrival to departure.

Value For Money
One price covers everything at Potters. Your room, four meals a day, all your drinks, a show every night and every sport and activity. No tab behind the bar, no bill at the end. The rounds simply don’t add up.

Cleanliness
Not just your room. The theatres, the restaurants, the pool and the bars are looked after just as carefully, by the same teams who make our customer service what it is.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

83% Customer Score
The highest of any UK holiday park or resort in the 2026 Which? survey, and Which? Recommended Provider status to go with it.

Food & Drink
Breakfast, lunch, a three-course dinner and a late night dish on every full day, with menus that change daily. All your drinks are included too, from arrival to departure.

Value For Money
One price covers everything at Potters. Your room, four meals a day, all your drinks, a show every night and every sport and activity. No tab behind the bar, no bill at the end. The rounds simply don’t add up.

Cleanliness
Not just your room. The theatres, the restaurants, the pool and the bars are looked after just as carefully, by the same teams who make our customer service what it is.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

83% Customer Score
The highest of any UK holiday park or resort in the 2026 Which? survey, and Which? Recommended Provider status to go with it.

Food & Drink
Breakfast, lunch, a three-course dinner and a late night dish on every full day, with menus that change daily. All your drinks are included too, from arrival to departure.

Value For Money
One price covers everything at Potters. Your room, four meals a day, all your drinks, a show every night and every sport and activity. No tab behind the bar, no bill at the end. The rounds simply don’t add up.

Cleanliness
Not just your room. The theatres, the restaurants, the pool and the bars are looked after just as carefully, by the same teams who make our customer service what it is.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

83% Customer Score
The highest of any UK holiday park or resort in the 2026 Which? survey, and Which? Recommended Provider status to go with it.

Food & Drink
Breakfast, lunch, a three-course dinner and a late night dish on every full day, with menus that change daily. All your drinks are included too, from arrival to departure.

Value For Money
One price covers everything at Potters. Your room, four meals a day, all your drinks, a show every night and every sport and activity. No tab behind the bar, no bill at the end. The rounds simply don’t add up.

Cleanliness
Not just your room. The theatres, the restaurants, the pool and the bars are looked after just as carefully, by the same teams who make our customer service what it is.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

Cleanliness
Not just your room. The theatres, the restaurants, the pool and the bars are looked after just as carefully, by the same teams who make our customer service what it is.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

83% Customer Score
The highest of any UK holiday park or resort in the 2026 Which? survey, and Which? Recommended Provider status to go with it.

Food & Drink
Breakfast, lunch, a three-course dinner and a late night dish on every full day, with menus that change daily. All your drinks are included too, from arrival to departure.

Value For Money
One price covers everything at Potters. Your room, four meals a day, all your drinks, a show every night and every sport and activity. No tab behind the bar, no bill at the end. The rounds simply don’t add up.

Cleanliness
Not just your room. The theatres, the restaurants, the pool and the bars are looked after just as carefully, by the same teams who make our customer service what it is.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.

83% Customer Score
The highest of any UK holiday park or resort in the 2026 Which? survey, and Which? Recommended Provider status to go with it.

Food & Drink
Breakfast, lunch, a three-course dinner and a late night dish on every full day, with menus that change daily. All your drinks are included too, from arrival to departure.

Value For Money
One price covers everything at Potters. Your room, four meals a day, all your drinks, a show every night and every sport and activity. No tab behind the bar, no bill at the end. The rounds simply don’t add up.

Cleanliness
Not just your room. The theatres, the restaurants, the pool and the bars are looked after just as carefully, by the same teams who make our customer service what it is.

Quality of accommodation
Wake up to the Norfolk coast at Hopton-on-Sea, or the calm of the Essex countryside at Five Lakes. From cosy and coastal to bright and spacious, with everything you need already in the room.

Customer service
Our teams have been looking after guests here for over a century, and four generations of the Potter family have made sure that never changes. It’s the rating we’re proudest of.

Activities and entertainment
A different West End-quality show every night in the theatre, plus archery, bowls, swimming and a full daytime programme of sports and activities. All of it included in your break.
Want to see more? Read the full comparison from Which? here.
"Forget everything you think you know about holiday parks, as Potters’ attentive service and first-class facilities will wow you - with no sneaky charges later on."
— Which?
Whats Included on a Potters Resorts Fully Inclusive Short Break

















































Three Seasons To Celebrate In
Autumn colour, the first of the festive sparkle, or the school holidays with all the family. Three very different breaks, every one with the activities, service and entertainment Which? readers rated the best in the UK. Take a look at what each has in store.
Ready to open up your invite to Potters?
Tap the button below, fill in your details, and unlock your 2026 savings.
Choose from two fabulous locations
Whether it's relaxing on the picturesque Norfolk coast to unwinding in glorious Essex countryside, our Resorts offer two perfect places to enjoy a short break.
Potters Resorts Hopton-on-Sea
Coast Road, Hopton-on-Sea, Norfolk, NR31 9BX
Potters Resorts Five Lakes
Colchester Road, Essex, CM9 8HX
Tap the 'Get My Invite' button, fill in your details, and you'll unlock some 2026 savings on selected Potters breaks. You'll have until 11:59pm on Friday 18th September 2026 to access and use your savings.




